Titles cut off around 40–55 characters on mobile. Front-load the search phrase. The description’s first two lines show in search. This checker counts characters, flags missing keywords, and lets you A/B two titles.
Title A: 56 chars · keyword found · first 40 chars ok
Description 0 chars. First 150: “—”
Aim for under 60 characters, with the main keyword in the first 40 so mobile does not crop it.
Yes, in the first sentence, written like a human. Do not repeat it five times.
Occasionally for one word. A full caps title looks like spam and can lower clicks.
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